Boys Stand Up

  • P Project/Program

I Inactive

Key Information

This investment, a proof of concept, will be the first major effort to target adolescent boys in Rajasthan reaching 420,000 boys aged 10 to 19 years, with an in-school model and a digital component. Boys will learn about gender, respecting women, trafficking, prostitution, consent, contraceptives and sexual health. The in- school model will reach boys aged 10-14, with a light touch approach to 15-16 year old boys. This investment aims to demonstrate a ready-to-scale, tested model that is successful in bringing positive shifts on (a) attitudes towards safe, consensual sex; (b) changes in reported sexual violence; (c) use of contraception and STI products, including condoms, amongst those targeted. It is a proof-of-concept that will rapidly test two models (in school and on the internet) to demonstrate - a ready-to-scale model reaching boys across the adolescence spectrum – 10 to 19 years of age. The in-school component will use a preventive approach to sexual health and gender equitability by reaching boys early. It will reach 20,000 boys in 400 schools in 2 districts through an in-school model that delivers a curriculum on violence against girls, gender, respecting women, trafficking, prostitution, laws (POCSO), contraceptives, sexual health and consent. The second approach promotes safe and consensual sexual behaviour amongst 400,000 older boys through social media platforms, using digital marketing tools to segment boys and deliver content.

Lead Implementing Organization(s)


South Asia


Government Affiliation

Non-governmental program


2019 - 2022

Ministry Affiliation



Rohini Nilekani Philanthropies

COVID-19 Response


Geographic Scope


Areas of Work Back to Top

Education areas

Other skills

  • Life skills/sexuality education

Cross-cutting areas

  • Masculinities/boys
  • Other aspects of sexual and reproductive health
  • Sexual harassment & coercion

Program participants

Target Audience(s)

Boys (both in school and out of school), Youth


10 - 19

School Enrolment Status

Some in school

School Level

  • Upper primary
  • Lower secondary
  • Upper secondary

Other populations reached

  • Girls (both in school and out of school)

Participants include

Not applicable or unknown

Program Approaches Back to Top

Life skills education

  • Comprehensive sexuality education (CSE)
  • Gender, rights and power
  • Sexual and reproductive health (including puberty education)
  • Social and emotional learning (SEL) skills building

School-related gender-based violence

  • Violence prevention curriculum/activities for students

Social/gender norms change

  • Engaging parents/caregivers of students or school-age children/adolescents
  • Group activities with students or school-age children/adolescents

Program Goals Back to Top

Education goals

  • Improved social and emotional learning/skills and mindsets

Cross-cutting goals

  • Changed social norms
  • Improved sexual and reproductive health
  • Improved understanding of sexual harassment, coercion, and consent
  • Increased agency and empowerment
  • More equal power in relationships
  • More equitable gender attitudes and norms